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Premier League broadcasting contract extended

The Premier League has received a green signal to extend its current broadcasting contract until 2025. The government has granted the Premier League permission to elongate the broadcasting contract. The new deal with Sky Sports, BT Sport, Amazon Prime Video, and the BBC will last until 2025.

At the end of the season, PL’s broadcasting contract expired. Ordinarily when the contract terminated it would have had to open bidding for new rights. However, according to a confirmed statement,  the government has granted an exclusion order under the Competition Act 1998. The relocation is a precautionary measure in response to the COVID-19 pandemic.

Premier League clubs were concerned that if the normal bidding process was followed. As the broadcasting package decreased by 10% the value of the deal would decrease, the last time the rights were awarded.

Those fears have been allayed, but to protect consumer interests, broadcasting companies have been told to keep their prices the same. As part of the agreement, the Premier League will continue to support grassroots football. 

Investment in National League clubs, women’s football, and community facilities are all likely. Additional funding for heart defibrillators has also been announced. Recently, Christian Eriksen fitted a heart defibrillator after suffering a cardiac arrest during the Euro 2020 opener match between Denmark and Finland.

According to the BBC, Sports Minister Nigel Huddleston stated that the exclusion order “would provide stability for the football pyramid as it emerges from the pandemic.”

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